Here you'll find bite-size tips, tricks, rants, insights and updates from the team and a peek behind the scenes of life here at I//A.

Rafal Zielinski Rafal Zielinski

I'm Luke Trayser, and this is my stuff

Ivor Andrew’s Stuff Series explains who we are and what makes us go. Today, Luke Trayser, senior copywriter, talks about 11 of his favorite things…

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Rafal Zielinski Rafal Zielinski

Out Of Office: Alex's Photography

Welcome to Out Of Office, where we highlight a talent or passion one of our employees has outside of work. Today, the spotlight is on Alex Laniosz, designer at Ivor Andrew. When we have free time, most of us…

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Rafal Zielinski Rafal Zielinski

Stop-Motion Vinyl Holiday Goodness

Yeah, we’re pretty retro. The logs are crackling, the music’s playing, and all that’s left to do is wish you and your loved ones an unforgettably festive holiday season. Snuggle up and enjoy…

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Rafal Zielinski Rafal Zielinski

Every Piece Matters

When a finishing contractor network came to us looking for an original account-based marketing idea that would capture the attention of their architect contacts through mail, we knew a standard direct mailer would not do the job…

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Rafal Zielinski Rafal Zielinski

I//A Rolling: Movement in Japan

We traveled to Japan earlier in 2016 to film a couple of dynamite client projects. Because we already had our film equipment, we figured hey, why not shoot a bit on the way to the locations? The result is…

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Rafal Zielinski Rafal Zielinski

We Played Bingo at IMTS—with Marketing Clichés

One thing has always surprised me about the show: Exhibitors spend thousands of hours developing their products and up to millions of dollars on their exhibits, yet many seemingly take only minutes to choose an overused cliché for their corporate messaging…

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Rafal Zielinski Rafal Zielinski

Can video be used for B2B lead generation?

Pop quiz. What’s the second biggest search engine in the world? #1 is obviously Google, but who’s the runner-up? Yahoo? Bing? AOL? Altavista? Pencils down. The answer…

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